Thursday, 10 February 2011

How does your media product represent particular social groups?


Here we have an image comparing my cover model Sam from band Bad Shuck to Ex Guns'n'Roses guitarist Slash. Both are a medium-long shot and the picture of Slash is slightly more stern and serious compared the more wild feel of the picture of Sam.

This could connote that Slash is more experienced and for lack of a better word been round the block a few times making him more of the older and wiser one as apposed to Sam who's loose arms, smile, spread legs and wild hair connote more of a younger care-free feel.

The shot distance shows us from the knee up which gives ample space to show the full typical 'Rocker' pose, rather than a medium close-up in which we wouldn't be able to recognise the pose as this at all.

The clothing and props are also very similar. They both have long curly/wavy hair and a pair of rather large almost identical sun-glasses on. Both are wearing a pair of tight black jeans, and they both wear a silver necklace of sorts around their necks. Slash however has his signature top-hat and a loose fitting chequered top and whilst Sam is wearing a loose fitting top he is also wearing a black waistcoat over it. The tops do however have something else in common in that the top few buttons are let down to show the necklace and upper chest.

The guitars in each picture also show the point i was making earlier, Slash's guitar is more of a standard and classic wood looking colour again reiterating the point that he's somewhat more serious than Sam with a bright zebra-print guitar of the same shape.

Generally the magazine isn't written straight for the Rocker. It's accessible by almost anyone who is interested, the lack of modern slang and a classic layout makes it more appealing to older audiences as well as the younger readers.

The magazine itself however has only one article about a female mentioned on the contents page, and this woman is in-fact a fashion designer. This pushes on the stereotype of Classic Rock being more manly since back then very few hard rock/glam bands had female members, and the only women connected were often backstage workers or groupies.

1 comment:

  1. The social group you are representing is male metal fans I presume. Therefore you need to explore what sort of attitudes are connoted by your representation. I would say that there is a very stereotypical representation of the metal fan as rebellious and anti-commercial. Can you explain a bit about how you have achieved this representation by analysing the connotations of your image further? You could mention some of your other images to if you wish.

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